funkyfest: nanagross: nedhepburn: OK Soda was a soft drink created by The Coca-Cola Company in 1993 that aggressively courted the Generation X demographic with unusual advertising tactics, including endorsements and even outright negative publicity. It did not sell well in select test markets and was officially declared out of production in 1995 before reaching nation-wide distribution. The drink’s slogan was “Things are going to be OK.” OK Soda was intentionally marketed at the difficult Generation X and Generation Y markets, and attempted to cash in on the group’s existing disillusionment and disaffection with standard advertising campaigns; the concept was that the youth market was already aware that they were being manipulated by mass-media marketing, so this advertising campaign would just be more transparent about it.  why do i find that to be so hilarious..? ‘cause it’s so accurate? ‘cause i wish it would come back? someone make it happen. too funny. if i’m going to be marketed to, i may as well laugh at the system on its/my/our way down.
reblog   source:nedhepburn  funkyfest   notes:1456   posted:3 months ago  

funkyfest:

nanagross:

nedhepburn:

OK Soda was a soft drink created by The Coca-Cola Company in 1993 that aggressively courted the Generation X demographic with unusual advertising tactics, including endorsements and even outright negative publicity. It did not sell well in select test markets and was officially declared out of production in 1995 before reaching nation-wide distribution. The drink’s slogan was “Things are going to be OK.”
OK Soda was intentionally marketed at the difficult Generation X and Generation Y markets, and attempted to cash in on the group’s existing disillusionment and disaffection with standard advertising campaigns; the concept was that the youth market was already aware that they were being manipulated by mass-media marketing, so this advertising campaign would just be more transparent about it. 

why do i find that to be so hilarious..? ‘cause it’s so accurate? ‘cause i wish it would come back?

someone make it happen. too funny. if i’m going to be marketed to, i may as well laugh at the system on its/my/our way down.

  1. welcometospringbreak1999 reblogged this from unknownpleasure and added:
    OK Soda was a soft drink created by The Coca-Cola Company in 1993 that aggressively courted
  2. unknownpleasure reblogged this from bombasparadesayunar
  3. paulmellotron reblogged this from bombasparadesayunar and added:
    OK Soda was a soft drink created by The Coca-Cola Company in 1993 that aggressively courted
  4. onsicksadworld reblogged this from thugzmansion
  5. koichialtair reblogged this from ultrazapping
  6. sweetbabydanzig reblogged this from santimountain and added:
    I want to find the OK diet soda.
  7. myheartspilled reblogged this from gypsymothsradiotalk
  8. drjdre reblogged this from pressrecord
  9. yelvis reblogged this from ryanage and added:
    This is so cool I can hardly stand it.
  10. santimountain reblogged this from pressrecord
  11. ryanage reblogged this from pressrecord and added:
    i would be interested in this. and if i were anything like my ex, i’d just swear that i loved it when it existed.
  12. pressrecord reblogged this from whatiremembered
  13. writinginthenude reblogged this from whatiremembered
  14. whatiremembered reblogged this from zombiegrinder and added:
    OK Soda was a soft drink created by The Coca-Cola Company in 1993 that aggressively courted
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  16. hanavar reblogged this from acne
  17. daloris-warner reblogged this from danielclowes
  18. exoticcarwreck reblogged this from nedhepburn
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  21. yeahsomymomhatesyou reblogged this from boybitch
  22. paintwithwords reblogged this from funkyfest and added:
    why do i find that to be so hilarious..? ‘cause it’s so accurate? ‘cause i wish it would come back? someone make it...
reblog   source:nedhepburn  funkyfest   notes:1456   posted:3 months ago  

info

new york native. INTP. they/them.
matriculated at a post-secondary institution and studying postmodern dance/politics/various other things in manhattan.

practitioner of calling out others and myself, engaging in dialogues, educating myself and others, listening and unlearning. aspiring ally to those fighting battles different from or more difficult than my own.

"As if by chance, all kinds of stuff all over the place. As if by chance, things moving out in all kinds of directions, a number of different directions, apparently random directions, things colliding. Separating. Things spreading out, things stopping. Apparently stopping, as if by chance. As if by chance…everything’s just one thing…starting to spread out…"

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